Good Company empowers brands, nonprofits, and social enterprises to drive positive impact and shareholder value through ESG and CSR strategy, purpose branding, corporate partnerships, and social innovation. From coalitions to marketing, we bridge mission and market to create lasting change.
Our Mission
At Good Company, our mission is to help businesses lead with purpose while driving profitability and lasting impact.
As the world shifts toward social and environmental responsibility, we create strategies that empower brands to innovate, grow, and build stronger connections with their customers, employees, and communities.
By aligning business success with meaningful change, we help organizations thrive in a purpose-driven economy.
“Purpose-driven companies make more money, have more engaged employees, more loyal customers and are better at innovation and transformational change.”
What do we mean by purpose? Watch Simon Sinek’s “The Power of Purpose here.
“Purpose payoff comes from depth and authenticity. Purpose is not a statement that lives on a wall or in a handbook. In action, purpose is both captivating and highly effective across business metrics, from sales to impact on society.”
The time to create, align and invest in social and environmental impact is now. Here are just a few eye-opening facts on the areas education, health and the environment and the high demand for social and environmental change.
American education is ranked #8 worldwide, Global Education Report.
There are 46 states in the US, where graduation from high school won’t qualify students to attend public college, Center for American Progress.
58% of rural Americans say access to high-speed internet is a problem in their area. Equal opportunity in education and the US job market requires digital access for all.
117 million Americans have a diet-related illness according to Health.gov
Only 2.7% of Americans are living a healthy lifestyle. Last year 18.5% of children and adolescents aged 2-19 years were obese, up 5% since 2000 per the CDC.
Only 1 in 10 American adults eat sufficient fruits or vegetables
30% of young Americans view Climate change at the top of the list of social issues of most concern.
85% of young Americans changed their buying habits as a way to take action against climate change.
Get clarity on your organization’s core purpose, your reason for being. Schedule a (free) initial consultation. We’ll get centered on your core values and spark big picture thinking around brand, programs and innovations.
We are experts at bringing together best in class impact partnerships. Our network of corporate, educational media and nonprofit organizations can jumpstart and extend your programs, brands and business.
Our portfolio of social ventures, talented CEOs and social enterprises are key to your social impact fundraising, sponsorship and investment strategy. We also help nonprofits innovate and fund new ventures.
